The first episode of All In, the behind the scenes documentary from within the Nottinghamshire County Cricket Club dressing room, has been released online.
The series promises to bring members and supporters closer to the team than ever before and, in a first for cricket documentaries, further episodes will be released in real-time throughout the T20 Vitality Blast campaign.
The first episode sets the scene for the Outlaws’ Vitality Blast season as the team are followed during their pre-season training camp in South Africa, begin their campaign in the Specsavers County Championship and reach the semi-final stage of the Royal London One-Day Cup.
Highlights include dressing room footage as the Outlaws celebrate Samit Patel’s century at Northamptonshire, dramatically securing a semi-final place, and Alex Hales’ return to the Outlaws’ ranks following his omission from England’s Cricket World Cup squad.
Thomas Holdcroft, Nottinghamshire County Cricket Club’s Head of Marketing and Communications, said: “Up to now, behind the scenes sports documentaries have tended to be published after the event - once the campaign that’s under the microscope is complete, the dust is settled and viewers already know how the story will end.
“We wanted to flip that by granting access throughout the Vitality Blast season and releasing the episodes in real time.
“If an episode leaves our viewers on a cliff-hanger, their first port of call to discover how it plays out will be coming to Trent Bridge for the next game.
“We hope our supporters will enjoy seeing what goes on behind closed doors and that those not yet connected to our Club will take an interest in the human stories that go with elite sport.
“We’re working with an independent production company, Stoneheart Media, who are making editorial decisions and are being encouraged not to exclude difficult subjects.
“Alex Hales’ story is perhaps the best example of that from Episode 1, with viewers getting a clear insight into how he handled his recent return to domestic cricket with Notts.”
Advance tickets for Notts Outlaws versus Worcestershire Rapids in the televised T20 Vitality Blast opener on Thursday 18 July are priced at the special promotional price of £10, with a crowd in excess of 12,000 targeted. Secure your seats.